There was a commercial–not too long ago–where a Mom with twin boys had just enough peanut butter left to make one sandwich. And, the concept was that she gave one of the boys the responsibility of choosing where the knife cut on the sandwich went. . .(he, of course, was thinking that he would get ‘the better half’). But, like good Mom’s do, she throws a curve ball and let’s the second twin choose which piece. A classic piece of marketing and a small case study in fractions!
From the time we’re born and raised, the stakes have always been getting the bigger (better) half. Whether it was a piece of birthday cake, a helping of mashed potatoes or something else, the premise was the same–getting the bigger slice, the more preferential treatment, the larger dollop of food. It’s a competition. Right?
It’s been a long Spring Break week. While we’ve enjoyed ‘watching’ Daughter #1’s dog, we have to admit, puppies flat out wear us–and our older, lazier dogs–out! We should have expected this. . .it’s really not that big of a surprise. Puppies have more energy. It’s like the cell phone commercial…which is better less or more? Which is better high energy, bouncing off the wall or laying on the floor like a piece of carpet? Puppies are much better at bouncing off the wall. Not only are they good at it, but they are USED to it! So, when Daughter #1 comes to retrieve her ‘prized possession’, we’ll be sad to see her go, BUT our dogs–the three of them–will be anything but SAD to see her go~
As Thursday winds down and the weekend is at the front doorstep, tonight we opened a bottle of Eberle “The Better Half” from 2010. Recall that Eberle was one of the stops we made during our trip to Paso Robles last fall. This wine is something to behold. A perfect combination of 51% Zinfandel and 49% Cabernet Sauvignon! It’s a match made in heaven—This is a little fruit explosion waiting to happen; complete with lots of crush; we couldn’t believe how delicious this wine was for such a young age. Raspberries, blackberries, dewberries. . .all of them coming at us at one time! An amazing picture of wine growing and harvesting excellence.
More and more Eberle Wines are finding their way to liquor and wine stores across the country. They’re still family owned and operated, which gives them a leg up on their corporate competitors. The small, boutique winery is rapidly becoming a thing of the past. But, with Eberle, you still get world class wines without the huge volume of tasteless wine! Their wine selections and pairings are things of beauty.
So, as your weekend unfolds, find yourself a bottle of Eberle Wines or select your favorite wine to enjoy. Remember to enjoy it responsibly and recycle your bottles and other items whenever possible.